Groundbreaking Sales® II:
The Power of Understanding Core Needs
Overview
Zig Ziglar had it right—you really can have everything you want if you are first willing to help others get what they want. Did you know that addressing the cores needs and values of potential clients has a direct impact on sales success? It’s one thing for a client to face a choice between a group of competitors and quite another if one of the options is presented with an understanding of her core needs. This approach gives sales people a definite competitive advantage.
This workshop will introduce participants to four different styles of psychological needs, values and behaviors called Temperaments. They will learn to understand and attend to these four perspectives and apply that knowledge to the sales cycle to increase sales success.
During this workshop participants will learn to:
Know themselves better by learning what drives their optimum sales performance
Know others better by recognizing the four temperaments and how to successfully tailor their sales approach to address the core needs and values of each one
Use differences from others as a source of strength and creativity in meeting business objectives
Understand how personality differences affect the sales process from the client’s perspective
Shift perspectives and apply that skill to close more sales
Maximize personal strengths and minimize weaknesses and blind spots
REQUEST FOR MORE INFORMATION Please use this form to request more information for this program. If you would like to speak to someone in person, please call toll free [1.800.700.4874] or [1.714.841.0041].